GR10K is a creative collective that is an offshoot of Grassi Alfredo SPA, an Italian factory that has been producing uniforms for labor-intensive industries and the military since 1925. Its members come from fields such as architecture, industrial design, curation, art, and photography. It is an anonymous collective that proposes its own aesthetic by providing a platform for the contemporary meaning of fashion and new means of sustainable production. This is the brand's second collaboration with French sports manufacturer Salomon.